Our Story
A Marrakech riad reborn with soul and style.
Discover Riad Sierra
Riad Sierra is more than a boutique hotel – it’s a lovingly restored riad that bridges traditional Moroccan craft with contemporary comfort. Nestled in a peaceful alley of the historic Medina, it invites travellers to slow down, feel at home and experience Marrakech with a local touch.
Craftsmanship and heritage
Dating back to the early 20th ecentury, Riad Sierra was a family home for generations. When we discovered it, we fell in love with its carved cedar doors, zellige tiles and quiet patio. Over two years, local artisans helped us bring it back to life, preserving its original details while adding modern comforts such as underfloor heating and bespoke bathrooms.
Live the Sierra Experience
Each of our rooms is a reflection of the Sierra spirit — spacious, serene, and steeped in artisanal elegance.
